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Intellectual Property partner Jowanna Conboye comments on IP in leading business magazine

Posted: 30 Nov 2021

Jowanna Conboye, an Intellectual Property, Technology and Commercial Partner with Spencer West, has shared her expertise with South West Business Insider for a feature on intellectual property.

She discussed the web of IP rights that can help to protect a business’s brand, products and services.

Jowanna also highlighted the main triggers for a business to think about IP, which include starting up or launching a new product, or seeking investment. She said:

“IP has an impact on the bottom line and is an important part of a business valuation. Having proper IP protection in place is an indication that you are running your company well and helps with securing and attracting investment.”

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