The toys and gaming industry operates at the junction of creativity, business, safety, and fun. Importantly, it does it all on a global scale.
We assist toy makers, children’s product brands, gaming and tech businesses protect what they create, comply with complex rules, and grow across borders. Our cross-practice team combines IP and brand protection, product safety and compliance, commercial, tax and supply chain expertise, employment and safeguarding, and children’s privacy/age-appropriate design guidance.
Our multidisciplinary approach ensures that companies benefit from expertise across commercial law matters, data protection and AI regulation, corporate structures, employment, intellectual property, tax, immigration and global mobility, and regulatory compliance. We guide businesses through challenges including international corporate tax strategies, international expansion, and workforce management.
Spencer West is known for combining its innate business-minded approach with sector-specific knowledge and expertise. We deliver solutions that are globally relevant and thoughtfully tailored to your business objectives.
Commercial & Corporate
- Commercial contracts and agreements (supply, distribution, licensing, joint ventures, partnerships)
- Data protection and privacy & AI regulation
- Corporate governance and restructuring
- M&A, private equity, and strategic investments
Intellectual Property
- Trademark, copyright, and design registration
- IP licensing, franchising, and exploitation agreements
- IP enforcement and dispute resolution
Employment
- Employment contracts, consultancy agreements, and staff handbooks
- HR support, policies, and training
- Employment dispute resolution (unfair dismissal, discrimination, whistleblowing)
Tax
- International corporate tax strategies
- Strategic tax planning for businesses and HNW individuals
- Tax-efficient remuneration and share schemes
- Cross-border transactions, VAT, corporate finance, and real estate planning
Immigration & Global Mobility
- Sponsorship and right-to-work compliance
- Visas for employees, executives, and families
- Global mobility advisory and cross-border workforce planning
Advising a global toy group and implemented global tax planning strategies that reduced the effective tax rate and improved compliance across 15 jurisdictions.
Brand and content protection, licensing and enforcement work for leading toys and games companies (including anonymised and permissions-cleared matters).
Product safety and trading standards defence for importers and retailers, including compliance audits and recall advice.
Employment, safeguarding and data protection support for child-facing organisations.
Serve as independent general counsel to a privately held US toy manufacturer advising on cross-border corporate, commercial and litigation strategy.
Meet our team